Apollo.io
Tool
Go-to-market platform with a B2B contact and company database, enrichment, email sequencing and AI agents.
~/use-cases/lead-generation · 21 listings
Lead Generation
Find and capture people who may buy.
CategoriesLead Generation & CRMEmail Marketing
About this page
Lead generation is finding and capturing people who may buy. It covers prospect databases, contact finders, forms, landing pages and tools that identify companies visiting your site.
Contact data is personal data in many places. Check the vendor's description of its sources and the rules that apply where your prospects are.
What to check before choosing
- Where the vendor says its data comes from.
- Whether you pay per contact, per credit or per seat.
- Whether it integrates with your CRM or email tool.
- Whether it supports consent and opt-out records.
Tools · 21
Calendly
Tool
Meeting scheduling platform with routing forms, reminders, payments and an AI notetaker.
Chili Piper
Tool
Platform that qualifies website visitors, routes them to the right rep and books meetings.
Clay
Tool
Go-to-market platform for enriching data, running AI research agents and building outbound workflows.
Cognism
Tool
B2B sales intelligence platform with contact and account data and a focus on European coverage.
Lead Generation & CRMLead Generation
Custom quoteOfficial site ↗ (opens in a new tab)
Formstack
Tool
No-code platform for building online forms, generating documents and collecting e-signatures.
HubSpot CRM
Tool
CRM from HubSpot with contact and deal management, plus built-in forms, email and landing page tools.
Hunter
Tool
Tool for finding and verifying professional email addresses, with prospecting lists and cold email sequences.
Instantly
Tool
Cold email platform with campaigns, email warmup, a lead database, email verification and AI reply tools.
Instapage
Tool
Landing page builder for ad campaigns, with A/B testing, personalised page variants and analytics.
Jotform
Tool
Online form builder with conditional logic, payment collection, reporting and workflow automation.
Leadfeeder
Tool
B2B website visitor identification software that shows which companies visit a site.
Leadpages
Tool
AI landing page builder with A/B testing, heatmaps, multi-page sites and ad creation tools.
lemlist
Tool
Sales engagement platform for multichannel outreach across email, LinkedIn, calls, SMS and WhatsApp, with lead data.
Lusha
Tool
B2B contact and company data platform with buying signals, a Chrome extension, API and MCP access.
Lead Generation & CRMLead Generation
$49.90/moOfficial site ↗ (opens in a new tab)
Paperform
Tool
Online form builder for lead capture, payments, surveys, document signing and workflows.
Lead Generation & CRMLead Generation
$49/mo, billed yearlyOfficial site ↗ (opens in a new tab)
Pipedrive
Tool
Sales CRM built around a visual pipeline for tracking leads and deals, with email sync and automations.
Smartlead
Tool
Cold email outreach software with unlimited mailboxes, warm-up, a shared inbox, lead sourcing and an API.
Tally
Tool
Form builder with a document-style editor, conditional logic and embeds, free for unlimited forms.
Typeform
Tool
No-code platform for AI-assisted forms, lead-capture workflows and AI-moderated research interviews.
Unbounce
Tool
No-code landing page platform with A/B testing, Smart Traffic routing and popups and sticky bars.