Google's web and app analytics product for measuring customer interactions, with reporting and attribution features.
~/tools/plausible-analytics
Plausible Analytics
Plausible Analytics is a tool listed under Analytics & Conversion (web analytics). Cookie-free web analytics with a single-page dashboard, goals, funnels and UTM tracking, hosted in the EU. Features include single-page dashboard, goals, custom events and revenue tracking and funnels. Pricing model: paid. Listed for marketing analytics.
ToolAnalytics & ConversionPaid
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01 What it does#
Plausible Analytics is a web analytics service that presents key traffic statistics on one dashboard. Its site states that it uses no cookies and is made and hosted in the EU.
It supports goals, custom events, funnels, UTM campaign tracking and Search Console data. The vendor says its code is open source and can be run by users themselves.
02 Features (7 listed)#
- Single-page dashboard
- Goals, custom events and revenue tracking
- Funnels
- UTM campaign tracking with channel grouping
- Search Console integration
- Stats API on Business plan
- Shared links, annotations and team management
Features as described on the vendor's own pages. Plan limits can change what is included.
03 Use cases and business types#
Use casesMarketing Analytics
Picked forSaaS Companies
04 Pricing#
Model: Paid.
Free trial.
Starter plan listed at $9 per month (currency code not stated, so no entry price is recorded) at the lowest pageview tier (up to 10k monthly pageviews), one site. Plans scale with monthly pageviews. The page mentions yearly billing with two months free but its figures were not readable. A 30-day free trial with no credit card is stated. Growth is listed at $14 and Business at $19 per month.
Prices change: confirm on the vendor's site before you buy.
05 Integrations and platforms#
Google Search ConsoleGoogle Tag ManagerLooker StudioWordPressSlackGoogle Analytics data import
06 Support, setup and links#
- Free trial
- Yes
- API
- Yes
07 Alternatives#
Fathom Analytics
Tool
Cookieless website analytics service covering pageviews, referrers, campaigns, conversions and email reports.
Clicky
Tool
Web analytics service with real-time visitor logs, heatmaps, uptime alerts and tracking that avoids cookies.
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08 Used in stacks#
- SaaS SEO research stack : Research, optimise and monitor organic search: an SEO suite, a content optimiser, search reporting and privacy-friendly analytics.
09 Questions answered#
- What is Plausible Analytics?
- Cookie-free web analytics with a single-page dashboard, goals, funnels and UTM tracking, hosted in the EU.
- Does Plausible Analytics offer a free trial?
- Yes.
- Does Plausible Analytics have an API?
- Yes. The vendor documents an API.
- What does Plausible Analytics integrate with?
- The vendor's pages name: Google Search Console, Google Tag Manager, Looker Studio, WordPress, Slack, Google Analytics data import. Check the vendor's integrations page for the current list.
- How is Plausible Analytics priced?
- The pricing model is paid. Prices change, so confirm on the vendor's site before you buy.
10 Cite this page#
Digital Marketing Mind. "Plausible Analytics", tool listing. https://digitalmarketingmind.com/tools/plausible-analytics/