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tools/fathom-analytics

Fathom Analytics

Fathom Analytics is a tool listed under Analytics & Conversion (web analytics). Cookieless website analytics service covering pageviews, referrers, campaigns, conversions and email reports. Features include cookieless tracking, real-time dashboard and all-sites view. Pricing model: paid. Listed for marketing analytics.

ToolAnalytics & ConversionPaid

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01 What it does#

Fathom reports where visitors come from, which pages they read and which actions convert, without using cookies. It offers a real-time dashboard, an all-sites view, email reports, UTM campaign tracking and custom events with monetary values.

Plans are set by monthly pageview volume and include at least 50 sites. The vendor states prices are in USD and offers a 7-day free trial.

02 Features (9 listed)#

  • Cookieless tracking
  • Real-time dashboard
  • All-sites view
  • Email reports
  • UTM campaign tracking
  • Custom events with monetary values
  • Data export
  • GA4 history importer
  • Single-line tracking script

Features as described on the vendor's own pages. Plan limits can change what is included.

03 Use cases and business types#

Use casesMarketing Analytics

04 Pricing#

Model: Paid. Entry price listed: $15.00.

Plans listed on the official pricing page
PlanPrice as listedLimits statedNotes from the pricing page
TierLowest paid$15/moup to 100,000 monthly pageviewsTiers labelled by volume only; 50 sites included
Tier$25/moup to 200,000 monthly pageviews
Tier$45/moup to 500,000 monthly pageviews
Tier$60/moup to 1,000,000 monthly pageviews
Tier$100/moup to 2,000,000 monthly pageviews
Tier$140/moup to 5,000,000 monthly pageviews
Tier$200/moup to 10,000,000 monthly pageviews
Tier$290/moup to 15,000,000 monthly pageviews
Tier$380/moup to 20,000,000 monthly pageviews
Tier$470/moup to 25,000,000 monthly pageviews

Free trial: 7 days, card required.

A yearly option is advertised ('2 months free') but yearly prices are not shown, and it is unclear which billing toggle state the displayed prices reflect, so billing is left null. Over 25,000,000 pageviews is custom. Extra site packs of 50 cost $10/month or $100/year each. Prices stated to be in USD.

Prices change: confirm on the vendor's site before you buy.

05 Integrations and platforms#

WordPressDrupalWebflowNextNuxtVueGatsbyEmberDiscourse

06 Support, setup and links#

Import from
Google Analytics 4
Data export
Yes
Free trial
Yes, 7 days, card required
API
Yes

Documentation ↗API documentation ↗Status page ↗

07 Company and compliance (as stated by the vendor)#

GDPR
Home page states the service is GDPR, CCPA, ePrivacy and PECR compliant and routes EU traffic through European-owned infrastructure

These are the vendor's own statements, not an audit. · Documentation

08 Alternatives#

Similar in this category

Same category, sharing at least one use case. Not an endorsement.

09 Questions answered#

What is Fathom Analytics?
Cookieless website analytics service covering pageviews, referrers, campaigns, conversions and email reports.
Does Fathom Analytics offer a free trial?
Yes, for 7 days, and a card is required.
Does Fathom Analytics have an API?
Yes. The vendor documents an API (see the documentation link on this page).
What plans does Fathom Analytics list?
The pricing page lists Tier $15/mo (up to 100,000 monthly pageviews), Tier $25/mo (up to 200,000 monthly pageviews), Tier $45/mo (up to 500,000 monthly pageviews), Tier $60/mo (up to 1,000,000 monthly pageviews), Tier $100/mo (up to 2,000,000 monthly pageviews), Tier $140/mo (up to 5,000,000 monthly pageviews), Tier $200/mo (up to 10,000,000 monthly pageviews), Tier $290/mo (up to 15,000,000 monthly pageviews), Tier $380/mo (up to 20,000,000 monthly pageviews), Tier $470/mo (up to 25,000,000 monthly pageviews). Prices change, so confirm on the vendor's site.
What security and compliance does Fathom Analytics state?
GDPR: Home page states the service is GDPR, CCPA, ePrivacy and PECR compliant and routes EU traffic through European-owned infrastructure. These are the vendor's own statements, not an audit.
How do you get support for Fathom Analytics?
It has public documentation. See the links on this page.
Can you import or export data with Fathom Analytics?
The vendor lists imports from Google Analytics 4. Data export: listed.
What does Fathom Analytics integrate with?
The vendor's pages name: WordPress, Drupal, Webflow, Next, Nuxt, Vue, Gatsby, Ember, Discourse. Check the vendor's integrations page for the current list.
How is Fathom Analytics priced?
The pricing model is paid. Prices change, so confirm on the vendor's site before you buy.

10 Cite this page#

cite

Digital Marketing Mind. "Fathom Analytics", tool listing. https://digitalmarketingmind.com/tools/fathom-analytics/

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