A/B and multivariate testing and personalisation platform for websites and apps, priced by monthly tested users.
Analytics & ConversionConversion Optimization
~/tools/optimizely
Optimizely is a tool listed under Analytics & Conversion (a/b testing). Platform for digital experiences covering content management, experimentation and AI agents. Features include agentic cms, agentic experimentation (testing, personalisation, optimisation) and agent platform for task and workflow automation. Pricing model: quoted on request. Listed for conversion optimization.
ToolAnalytics & ConversionCustom quote
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Optimizely's home page presents three products: an agentic CMS for publishing content, an agentic experimentation product for testing, personalisation and optimisation, and an agent platform for automating tasks and workflows. It also describes monitoring how large language models use a site's content.
The pricing page shows no amounts and states each plan is individually packaged, with a demo request as the main next step.
Features as described on the vendor's own pages. Plan limits can change what is included.
Use casesConversion Optimization
Model: Custom quote.
Pricing page states every plan is individually packaged and shows no prices.
Prices change: confirm on the vendor's site before you buy.
Same category, sharing at least one use case. Not an endorsement.
A/B and multivariate testing and personalisation platform for websites and apps, priced by monthly tested users.
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Digital experience analytics platform with session replay, heatmaps, product analytics and AI-assisted analysis.
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Digital Marketing Mind. "Optimizely", tool listing. https://digitalmarketingmind.com/tools/optimizely/