ActiveCampaign
Tool
Marketing automation platform for email, SMS and WhatsApp with AI-assisted audits, automations and reporting.
~/tools/braze
Braze
Braze is a tool listed under Marketing Automation. Customer engagement platform for cross-channel messaging, journey orchestration and AI-assisted personalisation. Features include customer data platform, brazeai for campaign and content creation and journey orchestration. Pricing model: quoted on request.
ToolMarketing AutomationCustom quote
Visit official website ↗ (opens in a new tab)CompareAdd to stack
01 What it does#
Braze is a customer engagement platform that combines customer data, AI and messaging channels. Its site lists journey orchestration, cross-channel messaging across email, mobile and web, SMS/RCS and WhatsApp, reporting and analytics, and AI features.
Public prices are not shown. The pricing page names four editions and says pricing scales with monthly active users and pooled action credits, with details through sales.
02 Features (6 listed)#
- Customer data platform
- BrazeAI for campaign and content creation
- Journey orchestration
- Cross-channel messaging
- Reporting and analytics
- Creative Studio
Features as described on the vendor's own pages. Plan limits can change what is included.
03 Best for and not for#
Probably not ideal for
- No free plan
04 Pricing#
Model: Custom quote.
| Plan | Price as listed | Limits stated | Notes from the pricing page |
|---|---|---|---|
| Braze Go | No amount shown · per monthly active user tier | Edition listed for early-stage growth teams; no price shown. | |
| Braze Select | No amount shown · per monthly active user tier | No price shown. | |
| Braze Pro | No amount shown · per monthly active user tier | No price shown. | |
| Braze Enterprise | No amount shown · per monthly active user tier | No price shown. |
No free plan is listed on the pricing page.
Free trial.
The pricing page shows no prices. It states pricing scales with monthly active users and a pooled action-credit balance, plus edition and add-on components, and says there are free trials but no free plan.
Prices change: confirm on the vendor's site before you buy.
05 Support, setup and links#
- Free trial
- Yes
- API
- Yes
06 Company and compliance (as stated by the vendor)#
- ISO 27001
- The home page displays an ISO 27001 badge
These are the vendor's own statements, not an audit. · Documentation
07 Similar listings#
Same category, sharing at least one use case. Not an endorsement.
Customer.io
Tool
Customer engagement platform for journeys and messaging across email, push, SMS and in-app channels.
from $100/moOfficial site ↗ (opens in a new tab)
Iterable
Tool
AI customer engagement platform for personalised, behaviour-driven marketing across channels.
Custom quoteOfficial site ↗ (opens in a new tab)
Make
Tool
Visual automation platform for building workflows and AI agents that connect apps, with a free plan.
n8n
Tool
Workflow automation platform with a visual builder, code support, AI agent steps and a self-hosting option.
08 Questions answered#
- What is Braze?
- Customer engagement platform for cross-channel messaging, journey orchestration and AI-assisted personalisation.
- Does Braze offer a free trial?
- Yes.
- Does Braze have an API?
- Yes. The vendor documents an API (see the documentation link on this page).
- What plans does Braze list?
- The pricing page lists Braze Go No amount shown per monthly active user tier, Braze Select No amount shown per monthly active user tier, Braze Pro No amount shown per monthly active user tier, Braze Enterprise No amount shown per monthly active user tier. Prices change, so confirm on the vendor's site.
- Does Braze have a free plan?
- No free plan is listed on the vendor's pricing page.
- What security and compliance does Braze state?
- ISO 27001: The home page displays an ISO 27001 badge. These are the vendor's own statements, not an audit.
- How do you get support for Braze?
- It has public documentation. See the links on this page.
- How is Braze priced?
- The pricing model is quoted on request. Prices change, so confirm on the vendor's site before you buy.
09 Cite this page#
Digital Marketing Mind. "Braze", tool listing. https://digitalmarketingmind.com/tools/braze/